This is a session at Innov8rs Bangkok, 23 – 24 January  2019

All speakers and sessions here: https://innov8rs.co/bangkok/speakers-sessions

Solving the Transformation Equation

Joseph Schumpeter’s “gale of creative destruction” has never blown more fiercely. Emerging technologies and new business models threaten to disrupt market leaders and reconfigure existing value chains at an unprecedented pace and scale. But what if leaders could tap into the underlying forces behind these kinds of changes to power new waves of growth for their companies? More specifically, what if a company could sense the gale coming early enough to reposition its core? Or, even better, it could build a wind turbine to harness the energy in Schumpeter’s gale to create new growth? Transformation is the toughest challenge a leadership team will ever face. Success requires that leaders:

  • Split transformation into two parallel efforts: repositioning today’s business to maximize its resilience (Transformation A) while creating a powerful growth engine (Transformation B)
  • Thoughtfully link capabilities between A and B to take advantage of difficult-to-replicate assets without succumbing to the “sucking sound of the core.”
  • Demonstrate the courage to choose (before the platform burns), the clarity to focus (on a select few strategic moonshots), the curiosity to explore (in the face of uncertainty), and the conviction to persevere (in the face of predictable crises of commitment, conflict, and identity).

Disruptive change creates a window of opportunity to create massive new markets. It is the moment where the market also-ran can become the market leader. It is the moment when business legacies are created. Following the right approach can allow leaders to own the future, rather than be disrupted by it.

Scott D. Anthony

Partner at Innosight

Scott D. Anthony is a senior partner at Innosight, a leading growth strategy consulting firm.  Based in the firm’s Singapore offices since 2010, he has led Innosight’s expansion into the Asia-Pacific region as well as its venture capital activities (Innosight Ventures).  Scott writes and speaks frequently about growth and innovation and is most recently the co-author of the book Dual Transformation: How to Reposition Today’s Business While Creating the Future, a blueprint for how successful companies can leverage disruptive change to fortify today’s business and create tomorrow’s growth engine. He was the co-author of the HBR article “Build an Innovation Engine in 90 Days” as well as dozens of digital articles for the magazine. In 2017, Scott was awarded the Thinkers50 Innovation Award, which recognizes the world’s leading thinker on innovation.