This is a session at Innov8rs Barcelona, 21-22 April 2020

You'll find all speakers and sessions here:

The Lean Scaleup: How to Turn Validated Innovation Concepts Into Business Impact

Quite often, one comes across stories about how another VC-backed greenfield startup became a ‘unicorn’ and is set to disrupt an industry. Rarely one finds stories about how an incumbent large company managed to create a material new business from one of their corporate startups.

Statistics tell you that this no coincidence: 85-90% of corporate startups fail.

So, is success in breakthrough innovation only achievable for VC-backed greenfield startups?

Not at all, as Frank will show. If LargeCos move right, i.e. use the Lean Scaleup™ framework, they can leverage their tangible and intangible corporate assets into a source of an ‘unfair advantage’ – and consequently generate business impact from their non-incremental innovation activities.

Frank Mattes

Founder at innovation-3

Frank Mattes is an expert for non-incremental innovation, an educator and advisor/consultant to international corporations (up to Fortune 10 level).

He has more than 25 years of experience in many innovation areas such as managing innovation pro-jects, innovation portfolio management, implementing Phase/Gate schemes for incremental innovation, setting up and scaling greenfield startups, Open Innovation and Digital Innovation.

In the last three years, he has focused on how corporates can generate business impact from non-incremental innovation. His book ‘Scaling-Up Corporate Startups’, co-created with clients such as BP, Robert Bosch, Telefónica, Orange, TÜV Rheinland TRUMPF and the Swiss Stock Exchange, breaks new ground and hence Frank is seen by many as a thought leader in this space.