// This is a session at Innov8rs Los Angeles, 19-22 June 2018

All speakers and sessions here: https://innov8rs.co/los-angeles/speakers-sessions/ //

Platform Economy: Shaping Industry Structures

The growth of tech giants such as Google and Amazon has been impressive. Companies such as Uber and Airbnb grew from zero to dominance in only a few years. They all have characteristics in common that make them so  called “platform ecosystems” or “platforms” with the core function of facilitating interactions between suppliers and consumers.

Platforms have rapidly become an important part of the global economy. Currently, five of the world’s 10 largest listed companies by market cap are platform companies. Platforms businesses are hyper scaling and beating traditional business.

Based on Lital’s experience working closely with global brands, she created an innovation process to help the world to build platform business models leveraging the power of ecosystems. The ability to leverage platforms is no longer restricted to Internet upstarts. If your company can use either  information or community to add value to what it sells, then there is   potential to create a viable platform for your business. Whether you’re building a platform business or not, you can’t succeed in today’s economy without understanding how platforms work. Those who understand the  new business model can begin building tomorrow’s platforms in a way that leverages existing assets to create new forms of growth and value and scale.

Lital Marom

Lital helps organizations to unlock their potential, by introducing them to new forms of value creation – integrating the platform business model and exponential technologies.

Lital has led the global strategy and sales of Fortune 100 corporations across three continents before going on to found four companies: UNFOLD Media Group, BDN Ventures, Beyond and The Academy of  Tomorrow. At UNFOLD Media Group she works closely with leaders and their  organizations to design their strategic direction and transformation by  integrating platform thinking and understanding the application of  distributed ledgers (blockchain), artificial intelligence (AI), machine  learning (ML) and data. She founded the Academy of Tomorrow with the mission to help unlock the potential of young people by equipping them with new skills and preparing them for the future of work.

A sought-after keynote speaker and a frequent lecturer of innovation, new economies of scale, leadership and the future of work. Lital started her career in engineering and product management in Israel and Europe. She is a thought leader on agile business processes, impact and digital transformation.