Innov8rs Madrid is not your regular conference where you are forced to sit and listen to some celebrity far away on a stage (and fall asleep half-way the morning).

During all our events, you'll go out and explore the local ecosystem. So, we're excited to announce seven field trips to BBVA, Telefonica, the Global Sports Innovation Center and more below.

Moreover, it's not another talk-fest full of bla bla bla and BS. You'll bring your challenges, work on solutions, and leave with clarity on what and how to implement once back in the office. With the support of all those new friends you met during the summit.

Throughout the 3,5 days program, you can you can choose from 50+ hands-on sessions that are most relevant and interesting to you, exploring themes like:
— Succeeding with innovation labs, incubators, and accelerators
— Structuring, scaling, and sustaining intrapreneurship programs
— Building cultures of innovation, entrepreneurial mindsets, and skills
— Innovation management, funding, and metrics
— Leadership buy-in and organizational alignment
— Experimentation, agile working, and rapid prototyping
— Digital transformation and organizational effectiveness

Below you find more 90-min workshops and 3-hour master classes we added to the program, as well as seven field trips confirmed by now (FYI: here's the full agenda).

If you need help customizing your schedule, just open a chat via the blue button bottom right, email hans@innov8rs.co or call +31629243215.

This is the 1 conference you don't want to miss... Join your tribe in Madrid, 15-18 May 2018.

Did you miss the earlier announcements of 15+ Expert Speakers, and 30+ Corporate Speakers? Check out the current agenda with all speakers and sessions as confirmed by now here: https://innov8rs.co/madrid/speakers-sessions/

New Keynote: The Power of Misfits

Misfits are the gangsters on the corners of Cape Town townships, Mumbai slums, and rough New York City neighborhoods. Misfits are the young hackers on the digital frontlines of the virtual world. Misfits are the pirates of the 18th century high seas.

We're excited to announce Alexa Clay as closing plenary speaker on day 1 (May 15th), showing us the ingenuity and innovation exploding on the fringes and its impact on the mainstream economy.

Learn from diverse innovators operating in the $3 trillion black market and informal economies and examine the principles and philosophies that animate their work, systems, and products, in order for you to unlock the power of misfits at your organization.


New: 7 More 90-min Workshops & 3-hr Master Classes

Excubation – Combining Best-Of-Both-Worlds To Get Innovation Right
Tammo Ganders (Excubate Corporate Startups)

Excubation takes a more balanced approach to the sourcing of teams and ideas, leveraging internal and external resources synergetically. In a nutshell, Excubation is a smart separation of corporate exploitation and exploration endeavours, where new ventures are given access to existing corporate assets, while also being allowed to bypass the typical limitations of the corporate systems and processes. The “smartness” of this approach lies in combining the best of both – the startup and the corporate worlds.

Learn more about Excubation, what it means and how it works, and leave the workshop with a set of concrete steps to transform your company into an ambidextrous organization.


Stop Making Sense: How Leading Innovation Really Works
David Hicks (A Beautiful Constraint)

Leadership ‘as usual’ is broken, it no longer works but companies struggle on, hoping more new innovation methods and tools will realise their ambitions and release their stuck cultures. We’re all leaders now – but what does it really take to lead innovation effectively? How can we use innovation to lead and lead through innovation?

In this masterclass, through case stories and hands on activities, you learn how to:

  • Unlearn old-world leadership ‘as usual’ and create space now for a new way to actively lead your innovation efforts
  • Explore the ‘segments’ of leading innovation and how this can change your organisations culture
  • Discover why you need to be a Hexagonal Leader, and what this means for you and your organisation.
  • Harness collaboration and resourcefulness are the new currencies of leadership and innovation
  • Use Propelling Questions to reframe your leadership efforts.

From Post-it to Prototype in 3 Hours
Fiona Elkins, James Olden, James Carlyle and Aurelia Bruning (Market Gravity)

Get ready for a ‘post-it to prototype’ journey in just three hours. Working in teams, you’ll learn by thinking and doing – not just listening!

We’ll deliver a brief, and you’ll start by identifying key customer needs, create a customer persona, generate ideas and prioritise your lead idea. Next you’ll focus on building out the proposition features and benefits, and customer experience as well as the business model. Ultimately you’ll turn these customer journeys into early prototypes before pitching your ideas back to the group.


Innovation Circle – How Ready Are You To Innovate?
Sofie Lindblom (Ideation360)

In this interactive workshop and round table discussion you will get the opportunity to understand your organization’s strengths and weaknesses in order to guide strategy, decisions and resource allocation. To put it simply: increase the chances to succeed with your innovation efforts. You will walk away with an holistic view of your organization preconditions, a common language for innovation grounded in research (no buzzwords) and new perspectives through facilitated round table discussions with peers covering strategy, process, culture, governance, metrics and organizing for innovation. In addition you'll get a unique individual 40 page report with your innovation capabilities visualized and recommendations how to take innovation to the next level.


“Safe-to-fail” Corporate Experiment Programs
Mario López de Ávila Muñoz (NODOS)

We all have heard or read statements by technology industry giants such as Mark Zuckerberg or Jeff Bezos in which the importance of carrying out this type of experiments almost continuously is stressed and that’s ok, but… How should we proceed?  The purpose of this workshop is to introduce you to the design and execution of “Safe-to-fail” Corporate Experiment Programs.  We’ll present a simple, effective and easily replicable process that has been validated in small and big companies, non-profits and government agencies.  You'll be able to put what they learned into practice quickly and easily once back into their organizations.


Leading Intrapreneurial Change (No Matter Where You Are In The Organizational Hierarchy)
Tirza Hollenhorst and Philip Horváth (LUMAN)

Massive organizational transformations will be required for most companies to ensure survival in the coming decades. Old hierarchical models are quickly outpaced by new agile collaborations, both entrepreneurial and intrapreneurial. Many people inside of organizations can see these changes coming, but do not know how to transform their organization or lack the mandate to do so.

In this three hour Masterclass, you will learn about a directly applicable approach to building intrapreneurial organizations. You will learn about three key capacities, and walk away with practical tools that will allow you to be a change leader immediately, no matter your current mandate or position.


Process Incubation: The Next Big Thing in Intrapreneurship?
Max Ditzel (WhatAVenture)

Innovation initiatives tend to focus on new products, services or business models and ignore the sleeping giant of process innovation. At any given time large organizations are running multiple projects to improve their processes – yet those projects are rarely supported by innovation departments. In this session we will explore how the innovation management can have a substantial impact on the organizational transformation through process incubation.


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New: 7 Field Trips: Explore Madrid's Innovation Ecosystem

Telefonica Open Future_

More than 1,700 startups already have gotten access to the largest open global R&D programme, Telefónica Open Future_. Experience first-hand the why, what and how of this initiative from both the corporate and the startup angle.


Global Sports Innovation Center

Technology is changing sport and how fans enjoy it. By leveraging the most advanced technologies and enabling business connections from start-ups to large enterprises, the Global Sports Innovation Center is becoming the worldwide reference for the sports industry. And this is your chance to experience all of it in action - including a Real Madrid case study.


Accenture Digital Hub

Get a deep dive into Accenture’s method for helping its clients to invent, develop and deliver disruptive innovations and accelerate their digital transformation, as well as a hands-on experience of breakthrough digital technologies and how they are being applied for new projects and ventures.


IBM Client Innovation Centre

The rapid adoption of Mobile, Social, Data & Analytics, Commerce, Cloud and Security has transformed the way consumers, employees or citizens connect, transact, and engage. JExperience first-hand how IBM helps organizations to respond more quickly to evolving audience expectations. If you’re lucky, you’ll meet Watson too.


BBVA Open Space

BBVA Open Space is key to BBVA’s Open Innovation strategy, enabling collaboration with fintech startups, entrepreneurs and investors to bring amazing innovations into the hands of their customers. Come and hear the ins and outs of their approach, and discuss with resident startups about their experience.


The Cube

Welcome to the premier innovation hub for everything IoT – a unique ecosystem for startups, corporates and investors, offering everything from workspaces to education to company building programs. Join this trip for a sneak peek into the a future where trillion devices are connected.


3M Innovation Center

Experience the magic of 3M and its new technologies during this exciting field trip, and understand their approach to open innovation and collaboration after discussions with their local innovators. The new center is recognized for its net-positive impact on the environment- obviously using more than 40 3M materials.


DOWNLOAD BROCHURE   //   ASK YOUR QUESTIONS AND GET SUPPORT   //   REGISTER