This is a session at Paris, 10 – 12 April 2019

All speakers and sessions here:

Impactful Storytelling for Innovators & Disruptors

Disruption is seismic. It triggers new growth, products and amazing market opportunities. And it offers layoffs, political infighting, and destruction. How do leaders get customers to follow them in light of massive change and an uncertain future? By cracking the code on history’s greatest storytellers, Susan gives leaders a blueprint for creating their own stories that offer a vision, message, and path that the market can follow – with religious zeal. Whether you’re a corporate innovator or startup disruptor, this workshop is the critical link that lets you communicate your ideas and turn a message into a movement that others will follow.

Using current business cases, you will

  • Learn how top CEOs are crafting stories that move audiences to embrace disruption
  • Get a step-by-step guide to telling your personal story of innovation and why followers should care
  • Get your team to follow, align with your story and share it throughout the organization, and beyond.
Susan Lindner

Cultural Anthropologist. Brand Marketer. Disruptor.

Susan got her start as an AIDS educator in the brothels of Thailand, helping turn prostitutes into entrepreneurs. Today, she’s the founder of Emerging Media, a branding, PR and marketing agency dedicated to helping tech founders reach their finish lines. Her award-winning strategies have gotten 10 companies acquired, and she is now hell bent on sharing them with the world. Susan speaks to startups, innovators, and top executives from 60+ countries at GE, PWC, Deutsche Bank, Capital One and at global conferences, consulates and trade organizations about strategic storytelling, mastering the message and the media for maximum impact.