This is a session at Paris, 10 – 12 April 2019

All speakers and sessions here:

Why Innovation Is All About People

Astrid has seen a lot of interests in her experience building from scratch an “intrapreneurship” program, boosting entrepreneurship in the corporate world. She has now run a structure to accelerate the development of new ideas and people behind it for 4 years. Along the journey, she has learnt there is no “true” recipe, but you can apply few principles to increase chances of success…

Astrid Froment

Experimentation & New Business Acceleration Leader at Pernod Ricard

Passionate about intrapreneurship and open Innovation, Astrid has managed an Innovation Fund in between 2012 and 2016. She has also created an internal startup to incubate at small scale top ideas and its project owners in 2015. Through this experience, she has contributed to accelerate Innovation among our 85 affiliates in the group, representing today 1/3 of their top line growth.