Lead From the Future - How to Turn Visionary Thinking into Breakthrough Growth
Mark W. Johnson
as recording during on 19 May 2021 as part of Innov8rs Connect Unconference.
Business visionaries, whether it be Thomas Edison or Jeff Bezos or Steve Jobs, have always seized the transformative power of new technologies and leveraged them to build successful enterprises. What sets them apart from others? According to Mark Johnson, they are simply people who have figured out how to develop actionable views of their organizations’ best possible futures.
In his newest book Lead From the Future, Johnson breaks visionary leadership down into a process called “future back” that any leader can learn to create a better future. Unlike present-forward thinking, which moves an organization ahead in small increments, future-back thinking empowers leaders to make a clean break from the past and present so they can truly own the future.
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About the speaker
Mark W. Johnson co-founded the strategy and innovation management consultancy Innosight with Harvard Business School Professor Clayton M. Christensen in 2000 (which was acquired by the Huron Consulting Group in 2017). Mark advises CEOs and other leaders on how to envision the future, create new growth, and manage transformation.
He is the coauthor of the book Lead from the Future: How to Turn Visionary Thinking into Breakthrough Growth (April, 2020), a manifesto for “Future Back” thinking and a hands-on guide to long-term planning, strategy development, and execution within established organizations.
He is also the author of Reinvent Your Business Model: How to Seize the White Space for Transformative Growth (2018) and a co-author of Dual Transformation: How to Reposition Today’s Business While Creating the Future (2017), Mark has written and co-written numerous articles for a wide range of publications, including the McKinsey Award-winning “Reinventing Your Business Model” for Harvard Business Review, one of HBR’s 50 Best-Selling articles of all time.
