Grow Beyond Core With Blue Ocean Strategy

Learning Lab with

Ioan Carpus

Innovation Partner at Six Paths Consulting

15 September 2022, 09:00 - 15:30 CEST

This session is now over. You can access the recording of this session and 700+ others and join upcoming sessions live, with an Innov8rs Community membership, the best learning resource for any corporate innovation professional. Check here for more info, and as a first step, apply to join here

About the session

Created by W. Chan Kim and R. Mauborgne (INSEAD / Thinkers 50), Blue Ocean Strategy is a “reconstructionist” strategy theory that advocates exploring profitable high-growth outside your existing market. Unlike other innovation processes which offer incremental growth opportunities within your existing market, Blue Ocean Strategy helps exploring adjacent and transformational innovation opportunities.

Ioan's workshop introduces you to the Blue Ocean Strategy concept and innovation process, focusing on applying some tools to your relevant challenges to help you understand how you might use this approach within your organisation to achieve sustained profitable growth, even in markets with limited growth and high competition.

About the speaker

Ioan helps leaders design and execute new possibilities to solve their organisations’ growth challenges, as well as their impact on the environment. More specifically, he collaborates with them to help them build new businesses, develop innovation capabilities and accelerate net zero, nature-positive transitions. His success stories include names such as Heineken, Bridgestone, AstraZeneca, Goodrich, ALD Automotive and Deloitte. Ioan has an MBA from INSEAD and is a Blue Ocean Strategy certified expert.

This session is now over. You can access the recording of this session and 700+ others and join upcoming sessions live, with an Innov8rs Community membership, the best learning resource for any corporate innovation professional. Check here for more info, and as a first step, apply to join here

Any questions? Start a chat via the blue button bottom right and we'll get back to you asap.