While travelling today is more affordable, accessible and convenient than ever before, the travel industry embraces disruptive technological advancements to meet the growing demand for a better, smoother and personalized travel experience.

Travel is and always will be about connections: connecting people to places, cultures, friends, family, business opportunities, and so on. To redesign the travel experience of tomorrow and address the industry fragmentation, collaborating among industry players to connect the ecosystem is essential.

Innov8rs and Amadeus are co-hosting a 1.5-day event on the French Riviera on 5-6 June 2025, bringing together innovation leaders from across the travel and tourism sectors and beyond, to explore inspiring examples of innovation, dive into best and next practices for innovation management, and foster new connections and possible partnerships.

Together, we’ll look at the trends and technology advancements that will disrupt travel including Gen AI and agentic, biometrics and social commerce.

“Innovation doesn’t happen in silos- it requires an ecosystem. Since we started back in 2011, we’ve seen time and time again how valuable and powerful it is for corporate innovators to come together and share best practices, benchmark their approach, and collaborate to address shared challenges.

Whilst our conferences so far have been industry-agnostic, this time it’s different, and we couldn’t be more excited about this new event. Together with Amadeus a longstanding member of Innov8rs Community, we are inviting a curated group of innovation leaders from the travel industry and adjacent sectors, to collectively redesign the travel of experience of tomorrow.”

Hans Balmaekers, founder and chief at Innov8rs.

“Better travel starts when the industry is better connected. This event provides a unique platform to strengthen relationships and collaboration within the travel ecosystem, redesigning the travel of tomorrow.

The Innov8rs + Amadeus event is an exciting opportunity to bring together top innovation professionals and industry leaders. Together, we can inspire forward-thinking strategies and drive the future of travel.”

Bernhard Steffens, head of Amadeus Nexwave.

“The Innov8rs + Amadeus event showcases our unwavering commitment to transforming the travel ecosystem, making it more connected and innovative for everyone. Innovation flourishes within a connected ecosystem.

By co-hosting the Innov8rs Amadeus event, we are fostering collaboration, unlocking vast growth potential, and guaranteeing unparalleled traveler experiences. Nexwave, our business incubator, leads the charge in transforming bold ideas into reality.”

Steve Kopp, head of Amadeus Nexwave Business.

About Innov8rs

Innov8rs is a global community of corporate innovation leaders and professionals, supporting its members to solve their day-to-day challenges and improve outcomes, mostly by small-group peer to peer sharing sessions as well topical online workshops.

Since 2011, Innov8rs has hosted 35+ conferences in cities anywhere from San Francisco to Shanghai and Sydney to Stockholm. Not your typical conference, but intimate and interactive learning experiences with a focus on corporate innovation in practice.

About Amadeus

Amadeus makes the experience of travel better for everyone, everywhere by inspiring innovation, partnerships and responsibility to people, places and planet.

Their technology powers the travel and tourism industry. Inspiring more open ways of working. More connected ways of thinking, centered around the traveler. Their open platform connects the global travel and hospitality ecosystem. From startups to big industry players and governments too. Together, transforming how travel works.

Amadeus is  working to make travel a force for social and environmental good. A collective responsibility to protect and improve the people and places we visit, ensuring travel continues to make positive contribution to our world.

Amadeus applies innovation to meet new needs, to solve real challenges. Amadeus has a truly diverse global workforce, made up of 150 nationalities, and is passionate about travel and technology.

For more information about the event, and to apply to join, go to innov8rs.co/amadeus.

For more information/media contacts:
Hans Balmaekers, Innov8rs – hans@innov8rs.co
Sandra Perez, Amadeus – Sandra.PEREZ@amadeus.com