We often find ourselves in a catch 22 between "the business" needing more evidence yet as innovation team, you need more of their support first. How to deal with this tension? The more fundamental question is- how do we bring "the business" along? As innovators we often see further out in the future, have more of a grip on what's happening outside; how do we get our internal stakeholders to understand that too?

Join this conversation with Jorie and Danielle to hear how they are dealing with his, and share your experiences as well.

Tapped in 2021 to lead United’s first innovation lab, Jorie brings people and ideas together to create meaningful impact. With a mission to accelerate the future, Jorie’s team enables the exploration of emerging technologies and their application to the travel journey for industry disruption, improved experiences, and long-term growth.

Jorie is passionate about infusing emotion and purpose into everyday experiences for impactful change. Having held multifunctional leadership roles across entertainment and lifestyle brands, Jorie is skilled at redefining the way companies engage with their customers while instilling employee pride.
In her spare time, Jorie donates her talents to non-profits supporting the Armed Forces, medical patients and the critically ill, as well as educational empowerment and career readiness of underprivileged youth.

Danielle H. Ferry leads New Product Innovation for Moody’s KYC/S business, which seeks to ensure our customers know exactly who they seek to do business with so that they can make informed decisions that comply with regulatory requirements, mitigate reputational risk, and fight financial crime. Previously, Danielle spent time in a Moody’s incubator for transformative innovation in FinTech. She has held a number of additional roles at Moody’s, including driving strategic initiatives for the executive team and leading a quantitative modeling and analytics team. Before joining MA, she worked in asset management and enterprise risk management across Wall Street.