Building a billion dollar business starts with something deceptively simple: fully understanding customer pain. But where do you start? Who do you talk to? What challenge is your business already well-positioned to solving? In this no-slide hands-on masterclass, Senior Venture Builder Dennis List guides you in outlining unicorn challenges and opportunities. You might just walk away with your own unicorn Challenge Framing and plan of action.

Dennis is a hands-on expert in early stage venture strategy with over 18 years of experience in a variety of roles across tech and consumer products. At Mach49, he contributes strategic expertise that helps clients develop the capabilities to become better leaders and run successful businesses.

Hailing from a family of entrepreneurs, Dennis got his first taste of entrepreneurship on a global scale when he co-founded the music hardware startup, Rocki, in 2013 and later became its CEO. Prior to joining Mach49, he worked as a Program Manager at Techstars, where he was responsible for driving and developing 3 cohort-based accelerator programs in Singapore and Amsterdam. After 5 years in the Singapore startup scene, Dennis became especially in tune with innovation and corporate ventures in Southeast Asia.

Through his extensive international venture experiences, Dennis developed a passion for helping founders navigate the foundational challenges that new companies face. Whether he's coaching New Venture Teams in how to tell their story, build a customer-centric product, find the right funding strategy, put together an effective team, or leverage networks to bootstrap early stage growth, Dennis has a gift for helping entrepreneurs create and scale disruptive organizations.

Dennis continues to mentor a handful of startups in his spare time, and currently lives in The Hague with his wife and 2 daughters.