Driving real business model change requires more than incremental baby steps.

It requires a transformative - even radical - approach to exploiting every digital technology opportunity in an organization. And that’s exactly where digital product management comes in. Built on embracing design principles and quantitative insights to drive change, this discipline is the key to breaking with dusty old organizational habits and ushering in the new.

Solange Sobral, Executive Vice President at CI&T, a partner in the end-to-end digital transformation of major global brands, hosted a session during Innov8rs Connect Unconference to share how leaders at the forefront of digital product management have broken down silos to drive true, transformative change.

As recorded during Innov8rs Unconference 2021. For access to 500+ other videos and resources, become a member of Innov8rs Community - apply to join here.