Social and planetary tipping points are being reached, and we are seeing a new business paradigm slowly taking shape - beyond business as usual. Yet far too few companies have realized the potential in doing well by doing good beyond ESG metrics and greenwashing - and huge opportunities remain to be unlocked. In this session we will explore what is unfolding, and learn from some of the trailblazers in the frontlines of Better Business.
Elisabet Lagerstedt is the founder and director of Future Navigators. Her passion and focus is guiding leaders through processes of purpose, strategy, innovation and transformation to accelerate Better Business and the co-creation of a better future.
Elisabet was early on in her career responsible for one of Sweden’s first and leading sustainability brands, which opened her eyes to an avenue beyond business as usual already in the late 1990ies. She has since worked in and with responsible companies across several industries, categories and geographies. She is also the author of the new book "Better Business, Better Future".
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