Herb Kelleher, who built Southwest Airlines into one of the most successful airlines in the world, said, "The business of business is people—yesterday, today, and forever." . There is no innovative organization without engaged, energetic, enjoyable people. And how to set your teams on fire and develop an innovation culture through a powerful intrapreneurship framework?
Alice de Casanove is in charge of innovation culture in Airbus North America (4000+ employees across the USA), where she fosters the relevant mindset to accelerate future businesses, and she leads the cultural roadmap for digitalization and innovation.
In 2018, Alice was nominated as Woman in the innovation of the year by l’Usine Nouvelle for her innovation project of beehives monitoring by satellites.
Alice plays a determining role in the publication of the ISO referential on good practices in innovation management (ISO 5600 series). Since 2013 she has chaired the international committee gathering 52+ countries in close coordination with WTO, OECD, WIPO, and the World Bank.
Alice has started her career in a video deep-tech start-up then she joined Sagem to manage and develop the value of the Innovation portfolio of the French telecom manufacturer. She has joined the entrepreneurial adventure of Actimagine to develop video technologies on handheld devices (video games consoles and smartphones). Actimagine became the Nintendo Europe R&D center after being bought by NINTENDO. Alice graduated from Telecom Paristech and holds a Ph.D.
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