Mitigating Not-invented-here and Not-sold-here Problems: The Role of Corporate Innovation Hubs

Marie Amann & Gabriel Granstrom

Management Consultant at PA Consulting | Programme Manager at The Knowledge Foundation

as recorded on 23 September 2021 as part of Innov8rs Connect on Strategy, Leadership & Organization

In this session, Gabriel Granström and Marie Amann shared hands-on approaches for innovation managers in mitigating not-invented-here and not-sold-here problems when collaborating with startups through corporate innovation hubs.

Despite a growing number of Corporate innovation hubs in recent years, many hubs fail to deliver. By understanding the causes and consequences of not-invented-here and not-sold-here problems, and applying the right mitigating mechanisms, to proactively prevent tensions and misunderstandings among collaborating organizations – corporate innovation hubs can become more than just innovation theatres.

About the speaker

Gabriel Granström is an innovation and co-creation enthusiast, and he is currently a Programme Manager at The Knowledge Foundation, funding research and competence development at Swedish universities. He previously held a position as a fellow at Nordic Innovation House in Palo Alto, United States, and provided a head start for Nordic startups in Silicon Valley. He holds an M.Sc. in industrial engineering and management with a specialization in strategic business development and innovation, from Luleå University of Technology.

Marie Amann has a strong passion for innovation and strategic business development, and she is currently a management consultant at PA Consulting, an innovation and transformation consultancy. She currently works on projects both in private and public sector helping clients in areas such as business/process design, innovation and service development. She holds an M.Sc. in industrial engineering and management with a specialization in strategic business development and innovation from Luleå University of Technology.

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