Speed has long been seen as a trademark of innovative companies. Failing fast, rapid rounds of iteration, and 5-day sprints have many corporate teams focused on being the quickest to market. In many cases, being fast has become synonymous with being better, making it counterintuitive for us to want to slow things down.
But if spending all your efforts speeding up isn’t enabling you to accomplish more – maybe it’s time for a different approach. In this session, we discussed seeking the right speed to innovation, savoring hours and minutes rather than measuring and counting them, and preparing your business for the long game.
In this session:
- We discussed the need for speed. Speed has long been seen as a trademark of innovative companies - maybe it’s time for a different approach
- We helped you prepare your business for the innovation long game
- We brought our top tips on how to embrace slow innovation in the corporate world
Jenny entered the field of insight and foresight as a Cultural Strategy Director on accounts like J&J, PepsiCo, and Air New Zealand - now she applies a long term view of the future to business model design for global companies while studying for her masters in the field of Foresight at the University of Houston.
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