Get To Next tackles the 2 biggest challenges for innovation leaders: 1. Getting people on board + 2. Moving the right innovation across the finish line at scale.
In this session, Andrea Kates, originator of Find Your Next (cross-industry innovation) and Futureproofing Next (staying relevant in a chaotic world) introduced Next 3.0: Get To Next. Practical, roll-up-your-sleeves tools to break through the chasm between the GREAT IDEAS that companies need to embrace and the ACTIVATION of those initiatives at scale.
Andrea Kates is a Silicon Valley-based expert at moving innovation to revenue. For 20 years she’s led bold initiatives in virtually every sector and every geography that help companies figure out where to place their bets on emerging products, services, and technologies and to scale dynamic business models.
In essence: How do you disrupt before being disrupted, avoid the blind side and get ahead of the future? Former tech CEO, growth advisor, and thought leader: CXO Forum (Tokyo), TED main stage, Aspen Institute Ideas Festival, Copenhagen Fintech. Author: Find Your Next + Futureproofing: Next. Masterclass series: Get To Next.
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